Business & Society
45 minutes | November 7, 2024
45 minutes | November 7, 2024
#12 In Business We Trust
Lessons from The Edelman Trust Barometer with David M Bersoff
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About Speaker
David M. Bersoff, Ph.D. is the Head of Research for the Edelman Trust Institute. As the Institute’s Chief Trust Scientist, David is responsible for ensuring the quality, integrity, and scientific value of all of Edelman’s trust-oriented research, which includes the annual Trust Barometer as well as yearly topical studies examining issues such as climate change, trust in the healthcare system, trust in the workplace, trust in brands, and racial justice. He also oversees all of the Trust Institute’s external research projects done in partnership with other academic, social policy, and philanthropic institutions.
Additional inspirations from David M Bersoff
- Harvard Business Review Article: How Companies Should Weigh In on a Controversy
- The Edelman Trust Institute’s : LinkedIn Page and Website
