26 minutes
|
September 17, 2024
#9 Changing Minds
How to Harness Behavioural Science for a Sustainable Future with Liam Smith
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About The Speaker
Liam is the Director of BehaviourWorks Australia (BWA), a research center that he co-founded at Monash University in Australia. Since 2010, the center has collectively delivered over 600 projects with government and industry partners. Liam has published close to 100 research papers and over 250 reports, and is the lead editor of a new book Inspiring Change. He is also on the Board of Inclusive Australia, a Lead Councillor for The Biodiversity Council, and a member of South East Water’s Customer Engagement Council.
Episode Description
Unlock the secrets of sustainable development through the lens of behavioural science with our special guest, Liam Smith, Director of BehaviourWorks Australia. Discover how understanding human behaviour can accelerate progress towards the Sustainable Development Goals (SDGs) and the role of incentives in driving change. From the highs and lows of solar panel adoption to the balance between financial motivations and intrinsic environmental values, this episode offers compelling insights into how behavioural science intersects with policy and private sector initiatives.
We also tackle some hard-hitting ethical questions that sustainability leaders face, such as the legitimacy of influencing others’ behaviours and the boundaries of ethical tools used in these efforts. Real-world examples, like using a fictitious photographer at Port Campbell National Park, shed light on the delicate moral terrain. Finally, we explore the dual impact of social media on societal movements and the significant behavioural shifts post-COVID-19, emphasizing resilience and pragmatism in the face of global challenges. Tune in for a thought-provoking conversation that could transform your understanding of sustainable development.
Additional inspirations from Liam Smith
- Latest Book : Inspiring Change
- Blog : MOOC(massive-open-online-and-about-change)
